They called it the Amazon tax, but it’s more than just the Amazon tax, because of the way it was conceived and designed, It’s a tax on the smaller players trying to compete with Amazon. The goal might seem noble: to make distribution companies pay more for using polluting vehicles to bring home products bought online, while at the same time bringing people closer to physical purchases in local stores.
Thus, this tax will not affect Amazon directly, but all the logistics companies that operate in Italy and that provide work for Italians, companies that already operate today with very low margins and for this very reason have not had the opportunity to invest for a quick renovation.
Ironically, Amazon may be one of those companies that pays the least at the end: it already owns a fleet of electric cars and has announced plans to invest more than €1 billion over the next five years to electrify and decarbonize its grid. Europe, delivering packages to customers in a more sustainable way. Today it already has 3,000 electric cars in Europe, by 2025 there will be more than 10,000.
In a very difficult period, with the increase in energy and fuel costs, carriers facing a surcharge will not be able to do anything but Transfer the cost to the end customerThe loser is the dealer with the least contracting power. Amazon? Of course not, but the small store that diversified by adding the online store to the traditional channel.
Also baffled by the same idea, Netcomm President Roberto Liscia said:The so-called “Amazon tax” on the e-commerce distribution network proposed by the government within the new budget law does not take into account the real economic and environmental impact of this sector on the economy of our entire country. Curbing a strategic sector like the digital one, which is already slowing down due to inflation and increasing technological and administrative costs for the entire network, would mean undermining Italy’s competitiveness at the international level. And it is mainly small and medium-sized companies that pay the price, which in recent years have found a digital strategic resource to develop their exports, and reach consumers all over the world thanks to e-commerce.“.
Liscia also highlights the perversion of the law itself, a “green” law that must shift consumption from the internet, which is polluted, to the physical, that is, the neighborhood shop. “E-commerce can reduce the traffic generated by in-store shopping from four to nine times, and deliveries to customers account for 0.5% of all urban traffic. Moreover, according to a report by Oliver Wyman, e-commerce generates 1.5 to 2.9 times less greenhouse gas emissions.Liscia adds, concluding that in an increasingly multi-channel world, brick-and-mortar stores benefit themselves from home delivery services, and that the effects of more taxation Negative consequences also on the costs of their activity, as well as on the prices addressed to the consumers themselves.